Apartment Staging Ideas & Solutions

Apartment Staging

Home staging is a powerful tool that highlights the beauty of any listing. While each project has unique elements, staging an apartment can feel more challenging due to the limited indoor and outdoor areas. These smaller spaces require special attention to showcase their full potential and ensure they stand out. We’ve created this guide of apartment staging ideas to help you make the most of your listing, no matter its size.

Professional Staging Apartment Guide

Whether you’re staging an empty apartment or a furnished one, the goal is to create a welcoming and inviting space. While there are apartment staging companies that can do the work for you, they are generally costly. Fortunately, creating a professional-looking space is easy as long as you have the right tools and knowledge to maximize each room. Let’s explore the top tips for staging an apartment to sell or rent so you can get top dollar for your listing.

Utilizing the Limited Space to Its Fullest

While not all apartments are small, the vast majority are under 1500 square feet. Staging a small apartment can be tricky since you must find ways to highlight the positives and minimize the negatives. Units that appear cluttered or cramped detract buyers and don’t live up to their full potential. Before you focus on anything else, the first step is to declutter. Getting rid of all unnecessary items will make the space appear larger. Take a few minutes to walk around and identify anything you can remove and put in storage. The less “stuff” in the space, the easier it is for the buyer to picture themself living there.

Making Use of Natural Light as Much as Possible

One common theme in apartments is the lack of light, especially in urban settings. Capitalizing on natural lighting is a game changer. The first thing apartment staging companies do when they walk into a listing is to identify the windows and determine how to bring in more natural light. To start, remove any dark, heavy window coverings. While they’re great energy savers, drapes and blinds block out light and make the apartment feel smaller. If privacy is a concern, consider adding sheer light-colored curtains that allow the sun to shine through.

Too many furnishings in a small space can also make it feel dark. Opt for smaller, light-colored furniture, and don’t overpack the room. Painting the walls white or beige will brighten the unit and make it appear larger. Dark colors absorb light, making the unit feel dim and closed in. Switching your light bulbs to daylight or bright white is another great way to simulate natural light and make the apartment feel brighter. Although it’s a simple change, it can have a huge impact.

staging an apartment

Know Your Audience

When talking about apartment staging ideas, it all comes down to knowing your target audience. Just like single-family homes, creating a space that fits the potential buyer’s lifestyle is essential. The target demographic will change depending on the apartment’s size. For instance, two and three-bedroom units are often geared toward small families. You’ll want to create a cozy, warm space with family-friendly decor that promotes a sense of belonging. Staging a studio apartment, however, is typically done with a single resident in mind. These buyers may prefer more modern decor with an artsy or edgier feel. Larger, more expensive apartments tend to have multiple roommates. Showing the property’s flexibility will attract tenants and highlight its many possibilities.

There are items you can add to almost any property to make it look great. Using books in staging a home or apartment is a great way to add instant style. Smaller apartment-sized furniture is another trick to make the space feel larger. When staging an empty apartment, you want to picture how the target buyer will use the space. Always try to organize the unit to fit their needs so they immediately feel at home.

One thing to keep in mind is the cost of apartment staging. The more you spend preparing the unit, the less profit you’ll receive. Choose cost-effective options that showcase the property’s beauty without breaking the bank. Apartment staging furniture is expensive, so opt for secondhand options or forego physical pieces altogether with virtual apartment staging.

Best Foot Forward

No matter the furniture and decor you use, your goal is to put the property’s best foot forward. You want to highlight all its beautiful features and make it irresistible to buyers. This task is easy with apartment model staging, but what do you do with older, less attractive units?

Begin by drawing the eye away from anything buyers could see as a negative, whether mismatched appliances or older fixtures. If the ceilings are high, implement taller furniture and hang artwork to draw the eye. With original hardwood floors, avoid rugs and minimize furniture. Your goal is to use apartment staging to reduce vacancies, and making the buyer fall in love with the property is the best way to do it.

Every apartment has something extraordinary to offer, and staging helps highlight those features. Apartment staging will help attract the target buyer, reduce the time on the market, and ensure you get the highest return on your investment.

Virtual Apartment Staging

Virtual HomeZen offers affordable apartment staging services that make properties irresistible to buyers. Using advanced computer software, we create digital images of any space with high-quality, realistic furnishings. Our services allow buyers to visualize themselves in your listing skyrocketing sales for a fraction of the cost of traditional home staging. We know what today’s buyers want and can create a listing that matches their lifestyle and aspirations. We proudly offer numerous services, including:


Virtual HomeZen is the seller’s secret weapon. Our hyper-realistic images grab buyer’s attention and help make sales. We have a 24-hour turnaround guarantee, so you can upload your images faster. Our quality services start at only $39, making them the best budget-friendly way to sell your home. We offer unlimited revisions, so you have nothing to lose! When quality and dependability matter, you can trust Virtual HomeZen to deliver outstanding virtual staging images at affordable prices. Experience the difference our services will make for your listing, and contact us today!


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