Virtual staging is the best way to grab buyers’ attention and make sales. With such a competitive housing market, creating a standout listing highlighting all of your property’s features is key. However, if done incorrectly, the home can look awkward and out of place. We’ve made a list of the top tips for virtual staging to ensure your listings look beautiful and sell quickly.
1. Use High-Quality Photos
Since virtual staging is completely digital, you must start with high-quality photos for the best results. Many realtors choose to hire a professional photographer since they have the expertise to create visually stunning pictures. There are many factors to consider when photographing a space, including:
- Camera quality
- Time of day
- And more
The goal is to create crisp, clear images that work as the perfect backdrop for your finished product.
2. Consider the Properties Architecture
One of the most important aspects to consider when virtually staging a property is the home’s style. You want to create a cohesive-looking space that highlights its unique architectural elements. For example, if you have a Mediterranean-style home, you wouldn’t put ultra-modern furniture inside. It would feel out of place and put off potential buyers. You want every room to feel inviting, with designs that flow and make sense with the house’s overall theme. Consider your target audience and how they would design and style each space. You’re staging for real life, not simply a model home. The more mindful you are of each staged element, the more you will connect with buyers.
3. Start with a Blank Space
It may be tempting to add design elements to your photographs, but doing so is counter-productive. Starting with a neutral background allows your staging company to select furnishings that highlight your listing’s features without clashing with current colors and styles. Virtual staging with great furniture is essential to catching a buyer’s eye and making your listing desirable. Of course, virtual stagers can do this for you, changing a room’s color, removing existing furniture, and even adding or removing walls, but it does incur an additional charge. Save yourself and your clients time and money by creating a blank space to let your property shine.
4. Don’t Overdue It
It can be tempting to go crazy with your furniture and accessories, but keeping them to a minimum is best. Furniture staging is about bringing the home to life and highlighting its most attractive features. Many people don’t know how to make virtual staging furniture look real, but there are a few rules you can follow. Placing too many items can make it feel cluttered and distract buyers. Another aspect to consider is the size of the furniture. Having furnishings that don’t match the scale of the home can make it look fake. Avoid items that are too large or too small to ensure your listing looks realistic and inviting. The goal is to create a timeless home that appeals to a wide range of buyers. You want them to picture themselves in the space, playing with their children, hosting holidays, and creating memories. Virtual staging should be a backdrop for these events, allowing them to envision their future in the home.
5. Prioritize Key Rooms
Depending on your budget, you may not want to virtually stage the entire house. If this is the case, you should focus on the most important rooms first. The kitchen, bedrooms, and living room are what buyers look at first. Focusing on creating eye-catching designs they can picture themselves living in. If the house is already furnished, virtual staging furniture replacement can create a modern, updated, and stylish design without the cost and effort of hiring a traditional stager. A few tips for virtual furniture staging include:
- Ensure all furnishings fit the scale of the room
- Avoid low-quality virtual stagers
- Minimalism is best
- Stick with neutral designs
- If the style doesn’t work, revise it until it does
An experienced virtual staging company can guide you on the best furniture choices to make for each room. You can revise your choices until you find the ones that fit perfectly in your listing.
6. Have Fun!
Virtual staging is a fun way to design and showcase your listings. You can experiment with different styles to see which works best. When you are passionate about creating a meaningful space, you will create a beautiful home that will draw buyers in.
How to Prepare Your Home for Virtual Staging
Now that you have the virtual staging best practices to sell homes, it’s time to discuss how to prepare for the service. You could have the best virtual staging company in the world, but if you aren’t making the right preparations, your property might not sell.
7. Consider the Buyer Demographic
Not all properties appeal to all buyers. Each has specific demographics, and appealing to the correct one is crucial. For example, a large suburban home will most likely appeal to a family with children, while a studio apartment is more attractive to single buyers. Marketing to your buyer’s needs and wants will allow you to create a space that appeals to them. Virtual staging companies have a large library of furniture in varying styles and themes, so you can select the items that best fit your property and target buyer.
8. Make Needed Repairs
Before staging your home, it’s essential to make all needed repairs. Take time to walk through the property, identifying any areas that the seller must fix. Imperfections to keep an eye out for include:
- Drywall damage
- Water stains
- Cracks in the flooring
- Peeling paint
As you survey the property, look through your buyer’s perspective, pinpointing anything they may view negatively. While virtual staging can hide flaws, keeping these issues from buyers can backfire and cause sales to fall through.
9. Remember the Exterior
Many real estate agents put their time and effort into a home’s interior but fail to address its exterior. Virtual staging offers the unique opportunity to create a stunning outdoor space that buyers will love. You can alter the time of day, creating a cozy facade with welcoming lights. Why not add a relaxing seating area, complete with barbeque, porch swing, and fire pit? If the property lacks curb appeal, showcasing how buyers can create a stunning landscape is an excellent way to highlight its potential. Additionally, adding lighting, greenery, and exterior furnishings is an easy way to make an empty property look homey and inviting.
10. Provide Accurate Dimensions
When photographing your property, avoid manipulating, distorting, or stretching your images. While it may be tempting to make rooms seem larger, it can create unrealistic expectations, which will lead to disappointed buyers. One of the best tips for virtual furniture staging is to ensure all photos are as realistic as possible. When buyers know what to expect, it makes your job easier. Showcasing the truth of your property ensures it attracts the right people, keeps it from sitting on the market, and makes your clients happy.
This virtual staging guide will help you get the most out of every listing. At Virtual HomeZen, we take pride in providing the highest quality virtual staging solutions for every client. Our services start at just $15 and include unlimited revisions. We know what buyers want and have the skills and expertise to create breathtaking images that resonate with their needs. Discover why we are the most trusted name in virtual staging and see how our digital creations can transform your business, one listing at a time.